Past Conference · 2024
International Marketing Conference: The Art of Attention
In a world filled with constant noise, how can we effectively capture the attention of our audiences?
- Dates
- 12-13 June 2024
- two days networking conference
- Venue
- Ritz Carlton, Kuala Lumpur
- 5-star experience, inclusive of hotel breakfast, buffet lunch and 2 tea breaks
- Speakers
- 12
- Speakers from Singapore, Hong Kong, Malaysia, Australia
- Opportunities to Network
- In-depth discussions of (B2B communication, customer acquisition, social content, video production, ideation to execution, on ground activation)
01 Who spoke
Speakers.
Jordan Lomax
Director
The Social Lab, Sydney, Australia
Melvyn Tan
Co-Founder and AI Strategist
BefinityAI (Singapore)
Elfeera Roseman
Head of Social
Trapper
Nicole Choo
Business Development & Digital Consultant
OpenMinds (Singapore)
Jay Soo
CEO & Director, Awards Winning Production House
Moving Bits (Singapore)
Lin Gwee
Senior Marketing Manager
HubSpot (Singapore)
Melissa Laurie
Managing Director, Oysterly, (Singapore)
Francis Bea
Founder, Managing Director
Eleven International (Hong Kong)
Bob Low
B2B Marketing Consultant, LinkedIn Top Voice
Quinn Pham
Director Solutions Consulting
Meiro (Singapore)
Vincent Chan
Director
Groundworks Integrated Solution (GI)
Po Xian Lee
New Innovations, Go To Market Manager, more speakers to be revealed…
the LEGO Group (Singapore)
02 What was covered
Day 1
Find out more about the agenda by requesting a brochure.
- Opening Keynote: Insider Perspectives on Curating Memorable Branding Campaigns — Francis Bea, Founder, Managing Director, Eleven International
- Keynote 3: Navigating the Data-Driven Customer Journey: Crafting a Unified Marketing Transformation Plan — Nicole Choo, Business Development & Digital Consultant, OpenMinds
- Keynote 4: Get More Business Leads from LinkedIn and Dominate Your Market — Bob Low, B2B Marketing Consultant
- Panel Discussion 1: Building Brand Loyalty in a Hyper-Connected World
Day 2
- Keynote 10: Storyboard to Screen: Exploring the Creative Journey of Video Production (Case Study) — Jay Soo, CEO & Director, Moving Bits
- Keynote 12: Crafting Community Building Strategies with Tangible Impact and Measurable Results — Joseph Koay, Community Manager, MOONTON GAMES
- Closing Keynote: 4-Steps in Formulating AI-Driven Marketing Strategies: Research, Ideate, Creation, and Iterate — Melvyn Tan, Co-Founder and AI Strategist, Befinity AI
- Round Table Discussion 2: Marketing to Gen Z: Understanding and Engaging the Next Generation of Consumers
03 Past events
In the room.
15,372
Participants trained
536
Events delivered
1,001
Global companies