Upcoming Conference · 2026

Social Media & AI Conference 2026

Winning Attention, Building Trust, Driving Growth in the Algorithm Era

Dates: 20-21 October 2026; Two days · 12 keynote sessions, 3 panel sessions and round table discussions
Venue: JW Marriott Hotel, Kuala Lumpur; Buffet luncheon at the hotel restaurant, light refreshments and 2 tea breaks. One night's accommodation is available at a discounted rate.
Speakers: 8

100% HRD Corp claimable
AI Tools & Content at Scale
Algorithmic Discovery & Reach
Social Commerce & Revenue Growth
Trust, Deepfakes & Brand Credibility
Predictive Analytics & Consumer Insights
Gen Z, Gen Alpha & Future Audiences

01 Who is speaking

Speakers.

Sven Bally

Chairperson · Client Lead

Publicis Groupe

Wendy Wang

Founder

getUGC.io

Shamila Nair

Managing Partner

Peter Ong & Nair

Peilin Lee

Founder & Principal Coach

PositiveLeePeilin

Melvyn Tan

Co-Founder and AI Strategist

Befinity AI

Amander Liew

Content Creator, Founder & Director

A&A Social

Thomas Goh

Assistant Professor

SIT University

Dhawal Shah

Regional Managing Director & Co-Founder

2Stallions

02 What is covered

Day 1 · 20 October 2026

Agenda is subject to change without prior notice.

08.30 — Registration, welcome refreshments and networking
09.00 — Conference kick-off, opening remarks by the Chairperson
09.10 — Opening Keynote: The Attention War 2026 — How AI Algorithms Are Rewriting Consumer Behaviour — Dhawal Shah, Regional Managing Director & Co-Founder (2Stallions)
09.55 — Keynote 2: AI-Powered Content Strategy — Creating High-Impact Content at Scale Without Losing Authenticity — Wendy Wang, Founder (getUGC.io)
10.40 — Refreshment and networking break
10.55 — Keynote 3: Employee Advocacy & Executive Branding — Turning Leaders Into Digital Influencers — Peilin Lee, Founder & Principal Coach (PositiveLeePeilin)
11.40 — Keynote 4: From Viral to Valuable — Turning Social Media Engagement into Revenue & Business Growth — Amander Liew, Content Creator, Founder & Director (A&A Social)
12.30 — Networking luncheon
13.30 — Panel 1: Creators vs Brands vs Platforms — Who Really Controls the Feed? Moderator: Sven Bally (Publicis Groupe). Panellists: Dhawal Shah (2Stallions), Peilin Lee (PositiveLeePeilin), Amander Liew (A&A Social)
14.30 — Keynote 5: The Legal Architecture of the Creator Economy — Rights, Risk & Resilience in the Digital Landscape — Shamila Nair, Managing Partner (Peter Ong & Nair)
15.15 — Refreshment and networking break
15.30 — Keynote 6: The AI Tool Wars — Choosing the Right Stack for Your Marketing Team
16.30 — Round table discussions: What Will Social Media Marketing Look Like by 2030?
17.20 — Closing remarks
17.30 — End of Day 1

Day 2 · 21 October 2026

Agenda is subject to change without prior notice.

08.30 — Registration, welcome refreshments and networking
09.00 — Conference kick-off, opening remarks by the Chairperson
09.10 — Keynote 7: Driven by Agentic AI — Transforming Consumer Insights into Autonomous Execution — Melvyn Tan, Co-Founder and AI Strategist (Befinity AI)
09.55 — Keynote 8: The Rise of Searchless Discovery — Winning on TikTok, Instagram Reels & AI Recommendation Engines — Sven Bally, Client Lead (Publicis Groupe)
10.40 — Refreshment and networking break
10.55 — Keynote 9: Social Commerce 3.0 — How AI Is Transforming Customer Journeys & Buying Decisions — Thomas Goh, Assistant Professor (SIT University)
11.40 — Panel 2: Can Consumers Still Trust What They See Online? Navigating AI, Deepfakes & Digital Authenticity. Moderator: Sven Bally (Publicis Groupe). Panellists: Thomas Goh (SIT University), Wendy Wang (getUGC.io), Shamila Nair (Peter Ong & Nair)
12.40 — Networking luncheon
13.40 — Keynote 10: Crisis Communication in the Viral Era — Managing Reputation at the Speed of Social Media
14.30 — Keynote 11: Winning Gen Z & Gen Alpha — The New Rules of Digital Engagement
15.15 — Refreshment and networking break
15.30 — Panel 3: Organic is Dead — Or Is It? The Case For and Against Paying to Play in 2026
16.30 — Closing Keynote: From Likes to Legacy — Building a Brand That Outlasts the Algorithm — Sven Bally, Client Lead (Publicis Groupe)
17.20 — Closing ceremony
17.30 — End of Day 2

03 Past events